AI-coach for basketball 🏀 Level Up - Investor Relations Update - June 2023.

In June, our focus was on team empowerment, improving app performance, price testing, and testing the computer vision component of AI-coach. We also hit a major milestone with 100k installs! 🚀 Our organic share remains at 70%, thanks to word of mouth, and we're doubling down on community engagement both inside the app and on our social media accounts.

We're excited to welcome new team members who will be leading one of the most important processes at Level Up—product and community!

• Daria Frolova - Product Manager, based in Dubai 🇦🇪
• Aleksandr Shtraks - SMM & Community Manager, based in Barcelona 🇪🇸

We're currently searching for a technical co-founder with a strong background in AI/ML/CS to lead our development team and help us achieve our grand product vision: building the most efficient AI coach and skills trainer for basketball worldwide.

Our goals for July:

• Public launch of computer vision AI with gamified mechanics, leaderboards, and exercise performance scoring. Watch Demo here.
• Begin refactoring the backend
• Begin developing the pick-up games locator
• Engage more interns from Berkeley for various tech tasks involving LLMs and AI.

Summary in Numbers:

• $36,018 ARR (+7%), we had lower prices testing experiments, impacted our revenue a bit.
• 105,886 total user base (+12,409)
• 26,000 MAU (+4%).
• 750 active premium subscriptions (+7%), 80% - annual.
• 40,212 workouts in total (+5,382), 180 new workouts per day on average.
• 70% of all new users - organic (WoM + ASO + SEO) - remains the same.
• 37% - day 1 retention remains the same.
• 181 active trials in average (+20%)