In Q2 2023 we were focusing on the team growth, execution, AI features development (computer vision AI + GPT chat). Preparing the app for effective user acquisition.
📈 Traction:
- New users: 38,000 (+27%), 72% - organic (stable)
- Total user base: 105,886 (+50%)
- ARR: $39,976 (+70%)
- Trials: New - 1,470 (+27%)
- Subscriptions: New - 570 (+74%), Active - 762 (+68%)
- Premium training video views: 59,779 (+33%)
- SMM free organic reach: 1,65M (Facebook + Instagram)
📱 Product (demo):
Focusing on AI features (computer vision AI-coach), preparing for pick-up games locator tool.
- Computer vision AI development
- AppsFlyer + Amplitude integration (preparing for scaling performance marketing)
- Backend performance improvements.
- A/B tests for prices.
🧑💻 Team (+3):