Hey there! My name is Aleksandr Shtraks, I work as a Business Development and Marketing Manager here in Level Up Basketball.

Contact me

• Telegram: t.me/shtralex
• Mail: [email protected]
• Linkedin: https://linkedin.com/in/alexshtrax

Here is a pdf version of my CV:

CV_Aleksandr_Shtraks_eng.pdf

About me

I have been working in the sports industry for more than 4 years. I know how to improve marketing metrics in organisations – we conducted a marketing campaign before the UEFA Conference League match, gathered 9,967 spectators (the average attendance of home matches was 1,909 spectators) and brought the club more than 30,000 euros in sales.

I come up with ideas and bring them to realisation – a video with a football blogger at a hockey team training has gained more than 740,000 views and 30,000 interactions on YouTube. I am able to increase reach and find new opportunities for content development – the overall growth of subscribers at FC Pyunik Yerevan by 30% in 6 months and the organic reach in Level Up Basketball by 100х in a year without finances.

Education

• Postgraduate degree in Sports Marketing and Sponsorship at Johan Cruyff Institute '2023
• Master's degree in Sports Management at PRUE University '2023
• Bachelor's degree in Sports Management PRUE University '2021

Working experience

• Business Development and Marketing Manager at Level Up Basketball (basketball startup), Los Angeles, remote / June 2023 – ongoing